Revolution Fnac
The challenge
FNAC sought to increase the sale of value-added services, in a highly competitive environment, with the aim of improving margins.
How we did it
To achieve this, FNAC set out to transform its point of contact with customers, focusing on improving the shopping experience and integrating services as a fundamental pillar of its offer.
We focused on the region with the highest sales volume, the northeast, involving all the people in the shops in the process, who were the real protagonists.
In person, we designed the necessary strategies to implement them on a day-to-day basis with the team.
We implemented these strategies through regular sessions, both online and face-to-face, using the Expansion Circle method: we analysed the best practices in the sale of services in order to extract lessons learned and replicate their success. An approach based on trial and error.
Throughout the process, we highlight FNAC’s unique DNA, reinforcing the values that already set them apart and enhancing their team spirit.
The impact
A more cohesive team aligned with the objectives of selling value-added services, generating more value for customers compared to online shopping. The project ended up being called the ‘FNAC Revolution’: a service offering that adds differential value to the shopping experience and substantially increases margins.
Success stories of Madavi
Find out how our solutions have generated extraordinary results.
GRIDSPERTISE
Gridspertise is a global technology company specializing in digital solutions for power distribution. At the end of 2024, it acquired AIDON, a leading company in Northern Europe, with a very different culture, size, and offering.
The challenge was clear: to prepare the real fusion of two such different companies, using the market as the main driver of change. Although the legal integration was scheduled for December 2025, the mandate was clear: start in January of that year.
It was not just about adding products or teams. It was about initiating a deep integration through action—building, from day one, a shared vision of what Gridspertise and AIDON can offer together to the global energy market.
Vegalsa – The will of many
Design and implement a unique management model that enables management’s strategy to be translated quickly and effectively to the customer touch point, creating a competitive advantage that is difficult to imitate.
Key metrics focused on customer experience, loyalty, sales, share and margin.
Zamora Company
Understand what makes Zamora Company unique for those who work there, communicate it inside and outside the company, and thus strengthen the sense of belonging and attract new talent.
ACCIÓ
ACCIÓ needed to transform itself to consolidate its leadership in business services and create an environment where talent could flourish and change could be implemented quickly and effectively.
A key aspect of this challenge was to actively engage all levels of the organisation in the transformation.
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