Business
We ensure that the company’s strategy comes to life in every customer interaction. Client-centricity happens when the customer truly perceives it.
Customer focus is one of the most powerful drivers of change because it engages the entire organization. Mobilizing large numbers of people at high speed is one of our key strengths.
We take a holistic approach to customer reorientation, ensuring it permeates every aspect of the business. Through collective intelligence and action sessions, we make customer focus a consistent reality. For us, reality is defined by what the customer perceives and values—the ultimate decision-maker.
We foster a customer-centric culture deeply embedded in the business, creating sustainable competitive advantage and driving growth.
What new advantages will you unlock when your entire organization becomes truly “client-obsessed”?
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Success stories of Madavi
Find out how our solutions have generated extraordinary results.
Pepsico
The objective was to fully optimize the new channel strategy, structured around the five “Must Win Battles” (MWBs) defined by Pepsico’s headquarters in the U.S. The goal was to effectively and quickly engage everyone directly or indirectly involved with the channel. Pepsico achieved a 4-point increase in DTS market share.
This success was achieved because of the hundreds of people who influence channel management with very diverse and closely interconnected roles: from the CEO to the delivery drivers.
Eroski – Fresh section
The client’s objective was clear: increase market share, improve margin and reduce shrinkage in the fresh product sections, since they are the areas that most attract customers and benefit the rest of the sections.
Fast Track Asia
Accelerate the expansion of Botify in Asia, one of the companies in which Fast Track had invested.
Danonino
Design and deploy Danonino’s global marketing strategy in a way that integrates the global vision with local realities. Include for the first time the Danone Manifesto.
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