Human Resources
We make sure the new culture becomes a reality by applying it directly to real business challenges.
We align culture and business simultaneously, ensuring that changes are both effective and scalable.
By transforming culture through concrete challenges, we make it tangible—a tool for driving measurable results.
It’s a process where people actively engage, experiencing the benefits of the new culture in real time.
“If you had your ideal culture, what business results would you achieve?”
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Success stories of Madavi
Find out how our solutions have generated extraordinary results.
Vegalsa – The will of many
Design and implement a unique management model that enables management’s strategy to be translated quickly and effectively to the customer touch point, creating a competitive advantage that is difficult to imitate.
Key metrics focused on customer experience, loyalty, sales, share and margin.
SONAE
To bring an innovative approach that is scalable for the group’s 361 shops and 25,000 employees. SONAE MC wanted to transform its culture and customer relations, with the aim of increasing sales, improving employee and customer satisfaction.
Eroski – Grateful Sale
Improve the sales capacity of customer service people. Enhance their commercial skills and attitudes to achieve greater results, while increasing customer satisfaction.
Pepsico
The objective was to fully optimize the new channel strategy, structured around the five “Must Win Battles” (MWBs) defined by Pepsico’s headquarters in the U.S. The goal was to effectively and quickly engage everyone directly or indirectly involved with the channel. Pepsico achieved a 4-point increase in DTS market share.
This success was achieved because of the hundreds of people who influence channel management with very diverse and closely interconnected roles: from the CEO to the delivery drivers.
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