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Business

We accelerate growth by focusing on the exceptional—on Positive Deviance. The most outstanding achievements inspire and energize the entire system.

Our approach is simple, effective, and unconventional: we start by identifying the most remarkable successes, learning from them, and applying those insights to future challenges.

This accelerates the system’s ability to adapt, enabling it to learn from itself and generating new energy, motivation, and innovative ideas to go even further.

A Positive Deviance system makes it easier to adjust sales strategies or introduce innovations, ultimately making the organization more agile and responsive to change.

What new opportunities would arise if your entire sales team operated fully aligned with your vision?

Casos de éxito relacionados:
Eroski – Differential treatment

The challenge was to become the best chain in customer satisfaction. We rephrased it as ‘to be the best chain in customer and employee experience’, as the former is impossible without the latter.

In just six months, customer satisfaction in the pilot shops (300 employees) went from 68% to 83%. These metrics led to the project being scaled up to 28,000 employees.

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Vegalsa – Loyalty plan

Increase the average ticket using the company’s Loyalty Plan, both physically, with the Member and Gold Member cards, and digitally.

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Welleda

Weleda sought to design strategies to increase sellout as a way to increase sales.

As a natural cosmetics company committed to responsible, ethical and ecological production, it wanted to better understand its customers and optimize internal ways of working to maximize the impact at the point of sale, reinforcing its value proposition.

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