Human Resources
We ensure that every employee actively participates in the company’s communication, feeling like a true protagonist.
We enhance multidirectional communication by moving beyond the traditional one-way model—from a few to many—and fostering open dialogue, from many to many.
By identifying what motivates employees and involving them in the process, we ensure that communication is relevant and meaningful for the entire organization.
Employees don’t just participate—they become the protagonists of their own story.
This approach creates an environment where ideas, opinions, and feedback flow freely across all levels and departments, breaking down hierarchies and formal channels. We transform communication into a powerful tool that drives collaboration, efficiency, and organizational growth.
What could we achieve when communication flows seamlessly between departments?
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Success stories of Madavi
Find out how our solutions have generated extraordinary results.

Eroski – Customer Experience
The challenge was to become the best chain in customer satisfaction. We rephrased it as ‘to be the best chain in customer and employee experience’, as the former is impossible without the latter.
In just six months, customer satisfaction in the pilot shops (300 employees) went from 68% to 83%. These metrics led to the project being scaled up to 28,000 employees.

Eroski – Fresh section
The client’s objective was clear: increase market share, improve margin and reduce shrinkage in the fresh product sections, since they are the areas that most attract customers and benefit the rest of the sections.

Eroski – Grateful Sale
Improve the sales capacity of customer service people. Enhance their commercial skills and attitudes to achieve greater results, while increasing customer satisfaction.

Artiem
Define and implement an employee experience that enhances Artiem’s ”Fresh” culture, making it tangible in every interaction, both among its collaborators and with customers, and aligned with its vision of Fresh People, Fresh Profit, Fresh Planet.
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