Business
We unlock the full potential of the new organization by blending the best of both companies’ cultures and business-generating capabilities.
We start with an appreciative inquiry to uncover the strongest elements of each culture and their capacity for driving business. Guided by strategic priorities, we mobilize people through collective intelligence and action.
Integration becomes successful when teams from both companies achieve results together. That’s why we focus on action from the very beginning, ensuring that people experience the benefits of integration as they build alliances and create synergies.
In many mergers or acquisitions, the focus tends to fall on each side’s weaknesses or perceived flaws, leading to defensiveness and stagnation. Our approach disrupts that mindset, transforming those perceptions into opportunities for shared action and growth.
What was your greatest aspiration when you first considered this merger or acquisition?
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Success stories of Madavi
Find out how our solutions have generated extraordinary results.

Suntory Schweppes
Suntory Schweppes Spain wanted to revolutionize its B2B Contact Center, increase performance and innovation, which serves 220,000 bars and cafes.

Eroski – Fresh section
The client’s objective was clear: increase market share, improve margin and reduce shrinkage in the fresh product sections, since they are the areas that most attract customers and benefit the rest of the sections.

Friselva
Friselva sought to engage its 1,000 workers in a reflection process to optimize operational processes, while fostering a deeper connection between people and an authentic understanding of their motivations.

Welleda
Weleda sought to design strategies to increase sellout as a way to increase sales.
As a natural cosmetics company committed to responsible, ethical and ecological production, it wanted to better understand its customers and optimize internal ways of working to maximize the impact at the point of sale, reinforcing its value proposition.
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